Activation created at the Punta Carretas Shopping mall in Montevideo to remind the customers to use their MasterCard for whatever they desired. A tower of shopping bags, four-stories high, carried by a mannequin, as if it was a woman walking along with her purchases.
Showing posts with label BTL. Show all posts
Showing posts with label BTL. Show all posts
BTL - MasterCard (Escalator)
In the same MasterCard campaign, and as a complement of the previous idea, the escalator of the mall had another reminder. Different stickers with a variety of products end up in a MasterCard bag.
BTL - El Recreo Shopping Mall (Non Cigarrette Smoke Campaign)
In order to get the people involved in the fight against cigarette-smoking, in the parking lot of the Recreo Shopping mall, they had the chance of contributing to this cause through an exemplary action.BTL - GM Chevrolet Cars promotion (Eyes)
General Motors made a deal with a film company for featuring the film "Cars". Every sun shade for the car was an invitation and a useful gift.
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